Copywriting for Credit Unions
Sharing Your Story Through Copywriting
Creating content sounds dull. No visitor to a site is excited to read “content.” Instead, we prefer to write stories. Everyone likes a good story!
Telling your story through your credit union’s website is a process that - when finished and done correctly - will engage your visitors and build trust while improving your site’s search results.
What’s Your Style?
The type of information on your website should echo your credit union's brand and marketing efforts. Are you informal and friendly? Informative and proper? Offbeat and interesting? Our story crafters (copywriters) can write each page of your website to gain trust, capture the attention of your members, and attract your ideal visitor.
Before we start, we’ll review your marketing materials and talk with key personnel to develop your credit union’s story. This will also help us to identify your member audience and discover your site’s keywords.
The end result is a website that is easy to read and informative. It’s a place where visitors won’t mind spending some time to learn about your credit union.