Email Marketing

Email marketing is extremely effective for engaging with your members because it moves the conversation to a more personal environment — their inbox.

We can help you grow your audience and keep them engaged by assisting you to:

  • Build your list with a strategic email sign-up on your website (double opt-ins are most effective)
  • Add to your list by adding sign-ups to your Facebook page, and encouraging opt-ins using text-to-subscribe
  • Design an attractive e-newsletter template
  • Automate your email newsletters with a well-written autoresponder
  • Write appealing email subject lines that get opened
  • Keep your tone conversational and relatable
  • Track data and adapt your strategy based on data (A/B testing, analytics)
  • Follow best practices to keep your messages out of SPAM filters

Most importantly, email marketing helps you understand what most interests your members, so you can plan your next marketing move.