Credit Union Marketing Materials Designed for Member Communication
There is no one-size-fits-all method to market your products and services. Most credit unions offer the same services, but to very different markets. Whether you are developing a full marketing plan for the upcoming year or rolling out a new loan product, you need to consider key demographics. Considering what traits make up your member base will help create an effective marketing plan.
That’s where we get involved. We’ll get to know you and your members through an intensive process to build and meet your credit union’s marketing objectives.
Discovery - Through surveys and meetings we’ll gather the information we need to gather an understanding of your business objectives.
Architecture – With the data collected from Discovery, we will build a marketing plan to most effectively reach your members.
Development – This is where color hits the paper and the programs come to life. We’ll work on storytelling, messaging, design, layout and printing.
Execution – We'll even take care of sending the marketing pieces to your member or potential members.
Here are some of the ways we can reach your audience:
- Statement Inserts
- Direct Mail Campaigns
- Print Advertising
- Lobby Posters & Signage
- Brand Development
- Logo Development
- Merge Branding & Messaging
Social Media Development & Training
- Strategy audit